The Quaker Oats Company is an American food conglomerate based in Chicago.
Quaker Oats was founded in 1901 by the merger of four oat mills:
The company expanded into numerous areas, including other breakfast cereals and other food and drink products, and even into non-related fields such as toys. In August 2001, Quaker merged with PepsiCo.
In 1969, Quaker acquired Fisher-Price, a toy company and spun it off in 1991.
In the 1970s, the company fina...
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The Quaker Oats Company is an American food conglomerate based in Chicago.
Quaker Oats was founded in 1901 by the merger of four oat mills:
The company expanded into numerous areas, including other breakfast cereals and other food and drink products, and even into non-related fields such as toys. In August 2001, Quaker merged with PepsiCo.
In 1969, Quaker acquired Fisher-Price, a toy company and spun it off in 1991.
In the 1970s, the company financed the making of the film Willy Wonka and the Chocolate Factory, obtaining in return a license to use a number of the product names mentioned in the movie for candy bars.
Quaker bought Snapple for $1.7 billion in 1994 and sold it to Triarc in 1997 for $300 million. Triarc sold it to Cadbury Schweppes for $1.45 billion in September 2000. It was spun off in May 2008 to its current owners, Dr Pepper Snapple Group.
In August 2001, Quaker was bought out by Pepsico because Pepsi wanted to add Gatorade to its arsenal of beverages and thus break...
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